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Email has revolutionised day to day communications. Offering the opportunity to develop strong client relationships.
With the recent growth of Broadband, the potential for Email emarketing has never been greater, and for those companies looking to proactively market their products and services, email is an essential tool that cannot be ignored. No wonder the likes of Dell, Tesco and Apple make extensive use of Email emarketing to great effect. At a typical cost of only a few pence per email, emarketing is a bargain. Response rates are strong, ranging from 5-35% depending on the industry, whereas response rates for traditional direct mail average
There is no doubt that Email marketing is a very powerful marketing and communication tool. |
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